On January 8, LG Innotek, a subsidiary within South Korea's LG Group, introduced an extensive range of groundbreaking technologies for autonomous driving cars and 5G telecommunications during the CES 2024 event in Las Vegas. LG Electronics further engaged the audience by showcasing its upcoming mobility venture, the LG Alpha-able.

LG Innotek Unveils BMS, ADAS, LiDAR, and Many More

The company's offerings included a wireless battery management system (BMS), advanced driver assistance systems (ADAS), LiDAR, and a second-generation electric vehicle communication controller (EVCC). Before the official unveiling, LG Innotek conducted a pre-booth tour, introducing three distinct zones - mobility, artificial intelligence, and future pathways.

In the mobility zone, a self-driving car mock-up showcased 18 components driven by LG technology, including camera modules for advanced driver assistance systems, DC-DC converters, LiDAR, a second-gen EV communication controller, an 800-volt wireless BMS, and the Nexlide LED module.

LG Unveils Cutting-Edge Mobility Solutions at CES 2024, Showcases Driver Monitoring System for Enhanced Safety
(Photo : Science Times/CJ)
LG Innotek's 4.3-meter vehicle mockup at the CES 2024 event on January 8, 2024.

Meanwhile, the AI zone highlighted LG Innotek's hardware components of 5G, featuring antenna-in-package, radio frequency system-in-package (RF-SiP), and flip chip ball grid array (FC-BGA) for improved electrical performance.

Lastly, the future pathway zone delved into LG Innotek's camera module technologies, extending beyond mobile applications to include autonomous driving, robotics, and urban air mobility. CEO Moon Hyuck-soo expressed the company's commitment to global market expansion, positioning LG Innotek as a leading innovator in the mobility and AI sectors.

READ ALSO: Elon Musk Anticipates Tesla's Imminent Achievement of Full Self-Driving Capability 'Later This Year'

Anti-Drowsy Driver Technology: How Does It Work?

In the West Hall of the Las Vegas Convention Center (LVCC), LG Innotek placed their 4.3-meter vehicle mockup, positioning itself competitively in the mobility technology sector against industry giants such as Amazon, Qualcomm, and Mobileye.

LG Unveils Cutting-Edge Mobility Solutions at CES 2024, Showcases Driver Monitoring System for Enhanced Safety
(Photo : Science Times/CJ)
LG Innotek revealed a 4.3-meter vehicle mockup featuring 18 car electronics systems with a groundbreaking software-defined vehicle (SDV) solution, equipped with a driver monitoring system (DMS) camera.

Moreover, LG Innotek presented the groundbreaking software-defined vehicle (SDV) solution, representing a transformative transition where the physical and digital elements of a car are disentangled.

This innovation empowers the control of features and operations through software, facilitating the continuous development and deployment of digital components, ranging from safety modules and comfort features to infotainment systems and vehicle performance upgrades, via over-the-air updates.

LG Unveils Cutting-Edge Mobility Solutions at CES 2024, Showcases Driver Monitoring System for Enhanced Safety
(Photo : Science Times/CJ)
Inside LG Innotek's self-driving car mockup at the CES 2024 event on January 8, 2024.

Furthermore, the vehicle incorporates a driver monitoring system (DMS) camera as part of the SDV, issuing a loud warning if signs of drowsy driving, such as closed eyes, are detected. This real-time driver monitoring aims to enhance safety on the road by consistently alerting drivers to maintain focus, prevent collisions, and adhere to safety protocols, resulting in cost reductions and lives saved.

The significance of these systems is further underscored by the increasing threat of distracted driving, with statistics revealing a substantial contribution to collisions and an average of over 700 daily injuries.

In addition to these innovations, LG Electronics introduced the LG Alphaware SDV solution within the private booth, unveiling the future mobility experience known as LG Alpha-able. This forward-looking concept promises a distinctive driving encounter tailored for transformation, exploration, and relaxation, further contributing to the evolving landscape of mobility technology.

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