The Google company will now be able to secure sensitive data after recently releasing an application that specifies on protecting important data on the web. This has been one of the great features that gives an advantage for small and big businesses.

The Google's Data Loss Prevention (DLP) feature is its latest add-on. It will assure the business owners that none of their employees will be able to disclose sensitive data to the public. Establishments that will apply their employees to the new Google app will now have the power to select  any outgoing email that might contain important data by the use of two of its many options, 'Reject' and 'Quarantine.'

Once an email is sorted into the 'Reject' option, the latest Google feature will not let the email be sent. But if it's filed under the 'Quarantine' section, a warning notification will be sent to the user. It will either modify the data inside the message or will block it completely. Google's Data Loss Prevention feature doesn't just check the body of the email but it also takes a look at all the attachments of its content such as documents and spreadsheets. 

The DLP's filtering purpose follows a strict set of pre-defined rules made by Google. It is gathered from all the data of social security numbers in the United States, Canada and France. Also, it takes some info from driver's license and National Health Service numbers in the United Kingdom, and lastly, credit card numbers, bank routing numbers and swift codes for bank accounts.

According to Google App's director of security, trust and privacy Suzanne Frey, the DLP will soon make its way to Google Drive. It will possibly be implemented early next year. The company also announced its plans to incorporate DLP into its other services.